Caitlan Harris
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Social media · 3 min read

An autumn social campaign for an independent café

A cosy, seasonal content plan that brought the locals back through the door.

Client
Neighbourhood café
What I did
Social strategy, content, community
Timeline
6 weeks

The brief

The café wanted to make the most of its busiest season and build a loyal local following online.

What I did

  • Planned a six-week autumn content calendar around new seasonal menu items.
  • Shot and wrote posts and stories with a consistent, cosy look.
  • Ran a simple community giveaway to encourage local sharing.

The results

A busier feed, a more engaged local audience and a reusable seasonal playbook. Add your real reach and footfall results here.

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